Press & Media

20180907_Poggenpohl Presseinformation_LBR Ranking 2018

Poggenpohl is among the TOP 5 German luxury companies

125 years of company history, a high profile, sustainable design, innovative services and the new inspiring brand appearance are paying off. Poggenpohl is in 4th place in the TOP 50 German luxury companies ranking.

Every two years, representatives from the EY, INLUX and KEYLENS management consultancy companies establish the TOP 50 German luxury companies from a list of 100 companies identified as luxury producers.

Besides company performance, the ranking also analysis select producers’ fitness for the future using the subcategories digitalisation, innovation, sustainability and customer centricity. One new aspect is surveying customer perceptions and therefore the brand strength with a comprehensive customer questionnaire. Poggenpohl impressed in the innovation, brand and sustainability areas due to its forward-thinking corporate strategy and its far-reaching high profile.

“We are thrilled to be among the TOP 5 German luxury companies and see this ranking as validation of our brand strategy,” says Gernot Mang, CEO Poggenpohl. “Our claim is to constantly rethink the kitchen by focusing on people and their diverse needs. It is also very important to us to meet our international customers’ personal requirements.”

According to EY’s analysis, the German luxury market is achieving stable growth rates. It is going to increase from EUR 65 billion to a total volume of EUR 88.7 billion by 2025. Interior design and design kitchens in particular play an important part in this as they benefit from the positive situation on the property market.

About Poggenpohl
Poggenpohl was and is a pioneer: the company has been developing, designing and producing luxury kitchens at its premises in Herford, Germany for 125 years. The benchmarks for Poggenpohl are always people and their needs, social change and looking towards the future. Nationally and internationally. 450 Poggenpohl Studios all over the world offer first-class consulting and design expertise with the aim of turning customers’ ideas into “their” perfect kitchen.

Poggenpohl press contact:
Poggenpohl Möbelwerke GmbH
Poggenpohlstraße 1
32051 Herford
Tel. +49 (0) 5221/381 -0